Internet marketing also known as internet advertising and online marketing, is the wider discipline that incorporates SEO. Internet marketing includes both paid for results and organic search results (SEO). In the web services, advertising and marketing communities the term internet marketing is used exclusively to mean pay-per-click advertising. For more information on SEO visit our SEO section.
If you're- a start-up, running a special, in a very competitive industry or simply want more people to see you? With pay-per-click internet marketing campaigns you can get substantial targeted traffic results immediately. Flexible and affordable, search engine and social media pay-per-click campaigns can be structured to target specific audiences on a predetermined pay-as-you-go budget and you only pay per click.
Search engine marketing, (SEM), is a form of Internet marketing that promotes websites by increasing their visibility in search engine result pages (SERPs) through the use of paid placement, contextual advertising, and paid inclusion.
Social media marketing, (SMM), is a form of Internet marketing that promotes websites by increasing their visibility on the social platforms - like Facebook, Google and LinkedIn - through the use of paid placement, contextual advertising, and paid inclusion to influence consumers and generate website traffic.
The social networks amass a frightening amount of personal information from their user's profiles and habits, and have commercialized these resources by allowing businesses to structure campaigns that target specific profiled audiences - insuring that the website traffic is more attentive and receptive.
Online Innovations have a comprehensive understanding of the dynamics search engines and social media platforms. And although the search engines and social media platforms make it easy for customers to manage their own pay-per-click campaigns, businesses may want to take advantage of our experience to advise them on the most effective implementation and execution of online marketing strategies.
Online Innovations offers search engine marketing (SEM) and social media marketing (SMM) as a stand-alone services or as part of broader website marketing campaigns. Our knowledge and experience in SEM analysis and reporting will help businesses to promote their website by increasing their website's visibility on the search engines and social platforms.
Flexible and affordable, SEM and SMM campaigns can be structured to target specific audiences on a predetermined pay-as-you-go budget and only paying-per-click.
Although based in Port Elizabeth, we have many customers outside of the Eastern Cape. Online Innovations service customers in Johannesburg, Pretoria and Cape Town and have international customers in the United Kingdom and Europe.
Online Innovations are Internet marketing experts specializing in seo, search engine marketing, search engine optimization, social media marketing and online advertising strategies.
Kevin was invited to speak at the NMMU Business School?s strategic conversation on how the web is forcing all of us to rethink our business habits, processes, systems and budgets.Websites first!
For a comprehensive web presence compile a web strategy that tackles the components one at a time. But ensure that the right elements get priority.Is your website making or saving you money?
If your website is not making or saving you money, give us a call. Online Innovations will make your website perform.Google and your website
Your and Google's expectations of a website are similar. Thinking about what satisfies you can assist in making your website more successful.Open source - is it what it?s made out to be?
When selecting an open source solution for any project, there are a number of factors that play into that decision. These factors include: accountability, security, usability, functionality, flexibility, support and cost. Does open source match up to these expectations?Web Industry News Blog