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Blog Articles

Do I need a website if I already have a Facebook Page?
Do I need a website if I already have a Facebook Page? 15 March 2017 by Caroline Levey

Many of you might be asking yourselves the same question on why do you need a website when a Facebook Page is for free? And yes, social media particularly Facebook offers business owners phenomenal opportunities to interact with new and existing customers, but is a Facebook Page really enough?

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Beware of SEO Scams
Beware of SEO Scams 06 March 2017 by Caroline Levey

While SEO consultants can provide clients with valuable services, some unethical SEO consultants have given the industry a bad name through their aggressive marketing efforts and unrealistic claims to try and win over clients.

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Online Business Processes
Online Business Processes 24 February 2017 by Caroline Levey

The explosive growth of Business to Consumer (B2C) has created a lot of attention over the past few years as more and more businesses opt to sell their products and services online. This is where companies have jumped on the bandwagon and utilised Business to Business (B2B), as their customers have become accustomed to the ability to make retail and lifestyle purchases online.

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Industry News: Google says the mobile first index will take some time
Industry News: Google says the mobile first index will take some time 16 January 2017

In a Google webmaster hangout, Google’s John Mueller said that Google will release the mobile-first index later this year

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Website trends that will shape web design in 2017
Website trends that will shape web design in 2017 28 November 2016 by Caroline Levey
Impress the consumers of tomorrow by ensuring that your website is ready for 2017

Website design is an ever changing field and staying on top of trends can help your business flourish and set you apart from competitors. Impress the consumers of tomorrow by ensuring that your website is ready for 2017 by having a look at the website trends that will shape web design in 2017.

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Create an Effective Social Media Strategy Today!
Create an Effective Social Media Strategy Today! 06 September 2016 by Caroline Levey

Social media is more than simply posting on Facebook and other online platforms, and hoping for the best. Instead, it’s a marketing platform where a strong and strategic social media presence forms a critical part of the purchase decision-making process.

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5 Ways to Improve Your Content Marketing Strategy
5 Ways to Improve Your Content Marketing Strategy 22 July 2016 by Caroline Levey
A few helpful tips on how you can improve your content marketing strategy.

Content is and still remains to be ‘king’, and as the digital marketing landscape continues to evolve rapidly, marketers need to ensure that they implement and invest in creating a content strategy that is creative, personal and unique, to help drive their brand towards success.

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Digital Marketing
Top 5 reasons why you should invest in Digital Marketing Today 25 February 2016 by Zoe Harrington
See how you can benefit from using Digital Marketing for your business.

Digital marketing is a form of marketing that is continuing to grow as more and more businesses choose this option over traditional marketing. Take a look at why you should invest in it and how Online Innovations can help you.

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